BLOG ON INNOVATION AND TRANSFORMATION

Tools and strategies to innovate, solve complex issues, and transform businesses

How to manage an innovation funnel? (part 2)
Frederic Etiemble Frederic Etiemble

How to manage an innovation funnel? (part 2)

The CDO of an ASX100 consumer goods company asked me how to manage an innovation portfolio.

In this second post I highlight key principles for managing an innovation portfolio that leaders should be aware of:

  1. Use metered funding.

  2. Make portfolio decisions based on strategic fit, opportunity and evidence.

  3. Empower intrapreneurs to go through discovery, validation and acceleration of new business ideas.

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How to manage an innovation funnel? (part 1)
Frederic Etiemble Frederic Etiemble

How to manage an innovation funnel? (part 1)

The Chief Digital Officer (CDO) of an ASX100 consumer goods company asked me how to manage an innovation portfolio.

In this post I highlight the key specificities of managing an innovation portfolio that leaders should be aware of:

  1. Manage ideas with high uncertainty with a portfolio approach.

  2. Play the volume game: make lots of small investments at the beginning!

  3. Be ready to kill the vast majority of ideas, initiatives, projects on your portfolio.

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